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The three iconic colors of Taiwan are derived from Taiwan's beautiful environment and represent its beauty.

1. Taiwan Form (Joyous Red) 

Taiwan Form: Red (Rouge)
Auspicious and passionate — Red, the welcoming hue that accompanies all the major milestones in one's life and denotes the seasonal cycles of traditional festivities in Taiwan.

Taiwan Form: Joyous Red (Pantone 219 C)

Auspicious and joyous — Red, the welcoming hue that accompanies all the major milestones in one's life and makes way for the year-round procession of traditional rites and festivities around Taiwan.


2. Taiwan Chic (Formosan Green) 

Taiwan Chic: Emerald (Jade)

Spirited and respectful — Emerald, the glow of Ilha Formosa, the marvelously green and vibrant island that is home to a plurality of diverse life-forms.



Taiwan Chic: Formosan Green (Pantone 3295 C)

Spirited and harmonious — Green, the glow of Ilha Formosa, the pristine and vibrant island nation that champions plurality, diversity, and sustainability.


3. Taiwan Gene (Bountiful Gold)

Taiwan Gene: Gold (Wheat)

Gracious and commemorative — Gold, the color of a bountiful harvest, which many attribute to the grace of local deities, whose statues are radiant with the same sheen.

 
Taiwan Gene: Bountiful Gold (Pantone 873 C)

Gracious and alluring — Gold, the color of a bountiful harvest, which many attribute to the grace of local deities, whose beloved statues are radiant with the same sheen.