The Ministry of Culture's "Municipal Cultural Centers and Theaters Revival Project” saw fruitful results as it enters its fifth year. The results include higher rates of venue usage, increase in ticketed performances, audience retention, and better planning of programs and marketing strategies.
Under a system of evaluation and guidance, the Ministry has helped these venue administrators transform from pure management to theater operators or even curators, resulting in positive changes in both quality and quantity.
In 2015, the project will subsidize 12 municipalities, including three in northern Taiwan, seven in central and southern Taiwan, Taitung in the east, and the outlying Penghu Island. The grants amount to NT$27.5 million (US$869,550) in total, in which NT$5.5 million goes to Tainan City - the largest subsidy from the program this year.
While several large-scale performance theaters around Taiwan are close to completion in the near future, smaller venues remain more readily accessible to local audiences. The Ministry hopes that the revival project can provide better performance space and services to help municipal cultural centers and theaters cultivate local support and become professional venues.